India had zero options for prebiotic sodas. Nothing combining gut health with bold taste. No rebellion against the sugar-laden status quo. Just Coca-Cola, Pepsi, and their various clones offering the same chemical cocktail in different colored cans. The calorie count along makes you reconsider your life choices.

Prebiotic sodas have exploded globally with Olipop, Poppi and culture pop leading the wave and we’ve finally caught on.

The design language is a ‘misfit’ on your regular soda shelves because these GenZ founders know what they want. It’s break from the your regular ‘clean aesthetic’.